隨著當(dāng)今全球化進(jìn)程的加速,與外商溝通的機(jī)會(huì)也越來(lái)越多,今天,天津市賽尚遮陽(yáng)科技有限公司的編者特意為大家整理了一篇關(guān)于外貿(mào)業(yè)務(wù)英文郵件方面的知識(shí)。
一、外貿(mào)業(yè)務(wù)書(shū)寫(xiě)英文郵件的注意事項(xiàng)
1、發(fā)郵件無(wú)subject主題,或者隨便找一個(gè)以前的郵件直接回復(fù)一下。
后果:以前的郵件是針對(duì)以前的某一件事情,郵件正文和主題都和現(xiàn)在的事情無(wú)關(guān).導(dǎo)致買家一頭霧水,無(wú)法快速辨認(rèn)。
2、郵件下方無(wú)簽名(包括人名,公司名字,聯(lián)系方式等)或者只有中文名字。
后果:導(dǎo)致買家不知道你是誰(shuí)?要知道,買家會(huì)接觸,聯(lián)系很多國(guó)家的不同供應(yīng)商,你在一段時(shí)間沒(méi)有和買家聯(lián)系后,突然發(fā)過(guò)去個(gè)郵件,對(duì)方很難判斷你是誰(shuí)?來(lái)自什么國(guó)家的什么公司?
3、郵件的發(fā)件人不要用中文。如聯(lián)想公司張三,“聯(lián)想公司張三”很有可能會(huì)在買家那里顯示亂碼,哪怕不是亂碼,對(duì)方也不一定可以看懂中文。
4、買家如果已經(jīng)CC,把郵件抄送給第二個(gè)人,或者抄送給2個(gè)人以上(可能是買家的同事或者主管),你回復(fù)的時(shí)候要按“reply all”,而不要只回復(fù)發(fā)件的那個(gè)人.買家發(fā)郵件CC的目的是希望多個(gè)人了解到目前此事的進(jìn)展情況,你有義務(wù)回復(fù)全部的人。
5、回復(fù)買家郵件的時(shí)候要“reply with all history”,不要把歷史記錄刪除,否則買家不知道先前發(fā)生的事情和交流的內(nèi)容。也不要隨意改變郵件的主題。一件事情,一個(gè)產(chǎn)品的郵件要保持一個(gè)郵件主題。
6、不要用晦澀難懂的縮寫(xiě),我們不是在發(fā)電報(bào).如hv:have等.以免產(chǎn)生誤解.也不要用俚語(yǔ)。
7、重要的內(nèi)容可以用bold粗體加粗或者用大寫(xiě)。
8、不要全部用大寫(xiě)字母寫(xiě)郵件正文。如THANK YOU FOR YOUR EMAIL DATED NOV17,2006
9、如果事情比較復(fù)雜,繁多的話,可以用1234 注明.表達(dá)要簡(jiǎn)潔,直接,明確.不要把很多事情寫(xiě)在一段中,顯得非常冗長(zhǎng),沒(méi)有條理性。如果不了解可以上”多美麗買賣搜索"看看。
10、不要用過(guò)多的感嘆號(hào)。你在一個(gè)郵件中用了過(guò)多的感嘆號(hào),效果是和你一個(gè)都不用是一樣的。
11、每一段中間要空一行,方便別人閱讀。
12、如果你是初學(xué)者,學(xué)習(xí)模仿以英語(yǔ)為母語(yǔ)的買家的寫(xiě)郵件方式也不失為一種有效的方法。
二、外貿(mào)業(yè)務(wù)書(shū)寫(xiě)英文郵件范文
1、交易的第一步
(1)向顧客推銷商品
Dear Sir: May 1, 2001
Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclosed is our brochure.
Yours faithfully
(2)提出詢價(jià)
Dear Sir: Jun.1, 2001
We received your promotional letter and brochure today. We believe that your would do well here in the U.S.A. Kindly send us further details of your prices and terms of sale. We ask you to make every effort to quote at competitive prices in order to secure our business. We look forward to hearing from you soon..
Truly
(3)迅速提供報(bào)價(jià)
Dear Sir: June 4, 2001
Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to send along the technical information on the model together with the catalog and price list. After studying the prices and terms of trade, you will understand why we are working to capacity to meet the demand. We look forward to the opportunity of being of service of you.
2、交易的契機(jī)
(4)如何討價(jià)還價(jià)
Dear Sir: June 8, 2001
We have received your price lists and have studied it carefully. However, the price level in your quotation is too high for this market, If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offer. You should note that some price cut will justify itself by an increase in business. We hope to hear from you soon.
Yours truly
(5)同意進(jìn)口商的還價(jià)
Dear Sirs: June 12, 2001
Thank you for your letter of June the 8th. We have accepted your offer on the terms suggested. Enclosed our will find a special price list that we believe will meet your ideas of prices. You should note that the recent advances in raw materials have affected the cost of this product unfavorably. However, for your order we have kept our prices down.
Sincerely
(6)拒絕進(jìn)口商的還價(jià)
Dear Sirs: June 12, 2001
Thank you for your letter of June the 8th. We regret that we cannot meet your terms. We must point out that the falling market here leaves us little or no margin of profit. We must ask you for a keener price in respect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer.
Truly
(7)正式提出訂單
Dear Sir: June 15, 2001
We have discussed your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date.
Truly
(8)確認(rèn)訂單
Dear Sir: June 20, 2001
Thank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advise you of the date of dispatch. We are at your service at all times.
Sincerely
(9)請(qǐng)求開(kāi)立信用證
Gentlemen: June 18, 2001
Thank you for your order No. 599. In order to execute it, please open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested.
Sincerely
(10)通知已開(kāi)立信用證
Dear Sir: June 24, 2001
Thank you for your letter of June 18 enclosing details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Please advise us by fax when the order has been executed.
Sincerely
(11)請(qǐng)求信用證延期
Dear Sir: Sep. 1, 2001
We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, please explain our situation to your customers and secure their consent to extend the L/C to Sept.30.
Sincerely
(12)同意更改信用證
Gentlemen: Sept. 5, 2001
We received your letter today and have informed our customers of your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Please keep us abreast of any new development.
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